There is a great contrast between the magazine cover and the matter written in it. The cover girl is nowhere related to the story in it. The marketing techniques favour printing of fascinating girl on cover, as it works as main and important point for attracting more people, thus increasing its sale. The aspects of confession cover were surveyed in the champaign at Illinois area in January 1957.There were nine firms that published twelve different cover girls and two magazines are using same models. Thus, the two magazines had great competition between them. The cover girls were displayed in such a manner with perfect make-up and dress up that they were very appealing and sexy. The topics covered in the magazine were related to love, romance, sexual problems, social issues, personal issues, terror, crime and many others. The image of cover girl does not relate to any of these topics (Freedman, 2008).In this field, the market is very competitive as there are many rivals in the market. Studies have shown that confession magazines have fetched more income than any other general magazine.
It has been surveyed that publishers spend more on titles than on advertising. Wholesale distributors and floor managers generally rule the market (Goggin, 2012).The romance confession magazine cannot afford to relate the cover with the matter as it will affect their sales. It is a fiction between the feminine and working class group. Vivid cover pictures add a dramatic effect to its editorial part inside. Everything in it cannot be sweet and light. It has to be unique and bold. Readers should be curious to read the magazine.Religious black lists also have to be taken into consideration.Cover girl is like merchandise for the particular magazine. The formula adopted by the publishers is the explosive social appeal. The idea of cover girl was started to fulfil the distribution requirements. An experiment was conducted to know the importance of cover girl for magazine and what’s her image in viewer’s eyes. The experiment focused on the relation between cover girl and verbal content of the magazine.