Changes are inevitable in any business. A business which is able to adapt the changes frequently is the one which survives in the market. There could be several reasons behind the organizational changes. Following are the some basic and common reasons for the changes in any business.
Competition: A business is bound to make changes in its strategies at various levels whenever a new player gets into the market. In order to maintain its’ position and retain its customers, the organization needs to take different steps and bring in various changes in its’ marketing strategy and business model. If the changes are not made on time, the companies might lose their position in the market. The best example for this could be the mobile market. Almost every second day there are new applications and or even the new hand sets are available in the market (Herscovitch &Meyer, 2002). All the mobile companies are bound to respond to the changes that are taking place to survive in the market.
Technology: The revolution in the field of technology could be the other reason for the changes in the organization. There was a time when only few organizations were using computers however today there are no companies without computers and laptops. The employees at various organizations were made to accept the change. They were trained to work on computers. With the introduction of the technological changes, the businesses also made significant difference in their reputation and profits. For example, with the introduction of online booking option the airline and the hotel industries were able to attract more number of customers.