加拿大论文代写-SWOT分析的重要性。对于一个组织来说，进行SWOT分析是非常重要的。这是一个过程，通过它，管理团队确定各种外部和内部因素，通常影响公司未来的业绩。全球冒险也是如此。对于Global Adventures来说，进行SWOT分析是非常重要的，因为评估公司的实力将有助于理解正确的资源配置，从而为更大的产出和利润铺平道路。SWOT分析代表优势、劣势、机会和威胁。Child(2013)认为，内部因素包括优势和劣势。公司的外部因素包括机遇和威胁。Global Adventures必须进行SWOT分析，因为这将改善其各自领域的运营。论文范文加拿大论文代写-SWOT分析的重要性分享给留学生阅读。
According to Caves (2013), it is important for an organisation to conduct a SWOT analysis. It is a process through which the management team identifies the various external and internal factors that generally affects the future performance of the company. The same applies to Global Adventures. It is important for Global Adventures to conduct a SWOT analysis as evaluating the strength of the company would enhance in understanding the correct allocation of resources to pave way for greater output and profits. SWOT analysis stands for Strengths, Weaknesses, Opportunity and Threats. According to Child (2013), the internal factors consist of strengths and weaknesses. The external factors of the company comprises of opportunities and threats. Global Adventures has to conduct a SWOT analysis as this will improve operations in its respective domain in which it operates.
In this context Donaldson & Davis (2014) observed that a realistic assessment of weaknesses prevents various types of strategic mistakes that include entering a market full of competitors who are offering better services than Global Adventures. There are various internal factors in form of strengths and weaknesses in Global Adventures. The strengths of Global Adventures are in form of its initiatives for green destination. In addition to that Global Adventures has good infrastructure in both internal and external factors. It is worthwhile to note that Global Adventures has good relationships with various developed countries like UK and US.
However, it has various weaknesses in form of lack of proper access to resources that determines its overall operations. In addition to it has another weakness in form of poor customer services. It is necessary for a tour and travel company to analyse and evaluate proper customer trends in order to pave way for development.
On the other hand, if Global Adventures have to prosper in the current market scenario, they need to identify their opportunities. It is so because identification of opportunities would enhance its function and would also enhance its capabilities of operating in a market that boasts of a healthy number of competitors. It has to consider the latest trends of branding and positioning to attract more customers. The concepts of branding and positioning refer to phenomenon of positioning the brand in the mind of the consumers.