Retail business is around from very a long period of time and people are depending on numbers of things because of this business. Retail business especially in fashion industry requires a detailed study of everything before starting a business. As far as designs and layout is concerned there are different approaches which the owner can adopt in order to have a perfect design and layout (Manganari et al, 2011). However, there are some basic rules and designs which all the retailers must consider while planning their store layout. Store layout can be crucial element which can contribute to generating more sales for the business. Therefore, it should be given a lot of importance and should be planned carefully.
A store layout can communicate a lot of things like telling the main motto of the business or creating unforgettable experience for the customer or increasing the number of people who get attracted towards the store design and come for window shopping or in the end signage essentials. Moreover, when it comes to designing part, the most important and venerable part is the details because there are so many points which need due consideration and retailer cannot afford to miss on any of them as it may lead to undesirable results (Manganari et al, 2011)..
The report will discuss in detail about how cultural difference can be an important point while designing the store layout and how it can change the basic design.
As discussed store layout and design hold a very important place in the overall performance of the store. There many type of approaches and consideration which a store owner must take into account while designing the store. The first two very important elements are store size and shape (Manganari et al, 2011). Apart from this, another important element is people who will make the business and the amount of money that is required to execute the complete plan.