Company being socially responsible should have benefits in order to be sustainable. Many benefits can be identified. Company being socially responsible can enhance brand image and reputation. As customers are usually drawn to brands and firms with good reputations in CSR related issues. A company being social responsible can also benefits from its reputation within the companies community through having increased ability to attract trading partner and capital.
Company being social responsible also can reduce the risk of negative rare events. The risk related to CSR can be classifying info three categories: environmental aspects, corporate government and social aspects. Company use CSR policy can have less risk of corruption and bribery. The case of scandal about child-labor and sweatshops that affect the clothing industry are two good examples. Furthermore, some CSR behavior can reduce operating costs, such as reducing package material or planning the most probably route for delivery trucks not only reduces the cost, but also reduces the environmental impact of firm’s operation.