The case study method has been noted to be hugely beneficial in how it can provide both quantitative and qualitative support to the analyses that are made by the researcher by collecting the data and storing the same(Eisenhardt and Graebner, 2007). The aspects of longitudinal subjects would be required to be understood as important to the qualitative data analysis. The analysis is not as important as the forms of various case studies which provide assistance to the researcher. The case study method as such provides support to various evidence can be discussed in order to find out the objective of the research.
The benefits of analysing the qualitative data provide an elaborative understanding of the various findings. Simultaneously, it supports the analysis of the literature review and relates the findings to what have been considered as important to the development of the case study. The details with which the findings of the case studies can be related to the information that is gathered from the case study is also said to be hugely important. Particular improvements can be made about the various developments within the understanding of the strategies that would be required to be considered as being important to the behaviours of the changes(Easton, 2010). The benefit of being able to analyse data at micro-level is considered as one of the main aspects of choosing case study over other forms of research methods. The implication can be noted in how the various data can be effectively scrutinised in order to be able to understand the various ways in which a set of data and findings can be analysed in the most effective way possible.
There are other advantages of conducting research by case study as well. The first is the availability of the data within the context of use of the research. The case study might be used by understanding the underlying processes of the subject and identifying the needs of the texts which would help the readers to relate to the strategies that can be used while interpreting the text and making observations about the findings(Lewis, 2015). In this context, a case study provides considerable amount of benefits in terms of how it can provide major support to the research to focus on the problem and issue at hand, rather than being distracted by the consideration of the variables that are important to be noted in other forms of research.
As such, the case study methodology has been chosen in the present research so as to gain a holistic and real-life understanding of how organisational changes are facilitated among global companies. The example of Google has been chosen for the present study in order to understand the same, the findings from which would be later discussed in order to gain an understanding of the problem.