多伦多大学代写-销售与人际关系

多伦多大学代写-销售与人际关系

这将影响企业声誉，并使销售人员无法建立人际关系，而人际关系可以使他在未来获得更多的销售。因此，销售人员永远不应该关注隐藏的议程，因为客户最终会知道它。在个人销售环境中，人际关系是建立长期互利关系的关键，这一点尤其重要。在传统的销售环境中，强加销售的隐性议程和误导会损害企业的形象，降低客户忠诚度(Galper, 2014)。销售人员需要了解销售行为的含义，以便更有自制力，减少专注于单一销售而不是建立长期关系的诱惑。这也是我个人经历告诉我的事情，因为我从来没有重新访问一个商店或商店，我被误导了。在这种情况下，销售人员的另一个重要方面是了解他的销售领域。这需要完全了解销售人员所针对的产品和客户。
当告知客户他们对某些产品的错误认识时，销售人员并不一定要强调产品的缺陷，事实上，他们应该强调产品的优点，同时忽略产品缺少的部分。这是一种双重方法，因为它将使客户纠正他们的信念，也将允许销售人员让客户参与销售(Ehmann, 2015)。然而，对这些功能过于自信会让客户意识到销售人员在推销一个隐藏的销售议程。同样，销售人员需要很好地了解他/她的领域，以知道如何投射特性。不应该以一种使客户认为销售人员在使用脚本而不是对客户进行培训的方式来计划这些特性。所以，我能从这个话题中学到的是，销售不仅仅是让一个产品离开货架，而是与客户建立长期的关系，这样产品才能在一个一致和有规律的基础上离开货架。这就要求销售人员树立可信的企业形象，为客户实现销售价值的最大化。

多伦多大学代写-销售与人际关系

This would affect the business repute and would disable the sales man from building inter personal relationship that can allow him to make more sales in future. So, the sales man should never focus on the hidden agenda, because the customer will eventually come to know of it. This is especially of importance in a personal sales environment where interpersonal relationships are the key to building long term beneficial relations. In a traditional sales environment, imposing the hidden agenda of sales and being misleading will damage the image of the business and reduce customer loyalty (Galper, 2014). A sales man needs to understand the implications of a sales behaviour to be more self-restrained, and be less tempted to focus on a single sale rather than building long term relation. This is again something that I can tell with personal experience because I have never revisited a shop or store where I have been misled.Another important aspect for a sales man in this context understands his sales territory. This requires a complete understanding of the products and the customers that the sales man targets.
When informing the customers that they are mistaken about some product, it is not compulsory that the sales man should highlight the flaws, in fact they should highlight the pros of the product while negating the need of the areas where it lacks. This is a two-prong approach because it will enable the customer to correct their belief, and will also allow the sales man to engage the customers for the sales (Ehmann, 2015). However, being too assertive with the features makes the customers recognize that the sales man is promoting a hidden sales agenda. Here again, the sales man needs to have a good understanding of his/her territory to know how to project the features. The features should not be projected in a manner that causes the customers to think that the sales man is working with a script rather than educating the customer.So, what I can learn from the topic here is that sales is not simply about making a product leave a shelf, it is about the building of a long term relationship with the customers so that the products can leave the shelf on a consistent and regular basis. This requires the sales man to promote a credible image of the business and maximize the value of the sales for the customers.

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