In Germany, the managers of Vodafone have to face a large number of challenges. In recent times, the company has done a lot of investment in order to make a significant position in Germany. One of the major challenges faced by Vodafone is that Germany was to ensure its success in the implementation of the security solutions at its new headquarters in Germany. It was important to create an important infrastructural base for the company. One of the most specific challenges for the company was to have the customer base. It was the first and the foremost challenges for the managers of Vodafone. In order to ensure that the company is successful in Germany, it had to create a large customer base. But even after having a strong customer base by acquisition, the company has a challenge to make up for the investment done in Germany. Vodafone has invested a total amount of around 9 billion pounds just for acquisition while the annual profit assumption for the company is around 1.9 billion pounds (Simon, 2016). The Vodafone managers have to work in such a manner that they can gain profits in the coming time.
Because of the high investment, there is a depression in the cash flow.Another challenge for the managers is to assure that the share holders or dividend holders in Germany is to assure that they will be observing an annual growth in the dividend in spite of any kind of recovery in the coming two years. Another challenge to be faced by Vodafone managers in Germany is to overcome the challenges faced by the company. Another challenge faced by the managers in Vodafone Germany is to ensure that the market strategy of the company is such that it can focus on a better network so that more and more people should stay connected to them. Other competitors are another issue for the managers. Vodafone is a new and an emerging telecom company in Germany. There are a large number of healthy competitors who are having a strong customer base in the nation and have been successful in winning the trust of a number of customers.