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澳洲广告学论文代写:公司规划

澳洲广告学论文代写:公司规划

以下是公司的长期目标:

成为悉尼首席媒体集团,在未来两年内在澳大利亚市场的中文语言部门高度出色。
到2016年,使用在线媒体与所有年龄的受众进行沟通。
通过建立有效的反馈来响应观众的需求,并了解观众对相关信息的兴趣。
为了完成组织的目标,已经解决了以下目标:
目标:
公众意识:公司将组织活动,在澳大利亚建立企业形象。这将是通过大学生和家庭娱乐日的中国文化中心的招聘会。预计将于11月10日和12月15日举行。此外,该公司还将举办社交媒体宣传活动,以加强其在线跟踪。工作公平和家庭乐趣的一天将有助于与即将加入工人阶级的大学生联系起来,从而建立公司之间的联系,学生的博爱将在适当时候升级到就业市场和企业界。这将产生双重影响:
有影响力的可见性:公司将与当地的中国学生联谊会。此外,在澳大利亚的中国学生可以获得的机会将被确定并突出显示。该公司将与有兴趣向中国学生提供机会的其他组织联络派代表。为了提升公司的知名度,该公司提供品牌赠品,如T恤,钥匙扣和帽子。
在线跟踪:对中国文化和社会网络感兴趣的中国和当地人将通过提供每日在线内容进行定位。将探索不同的社交媒体平台,为公司增加追随。该公司将与澳大利亚的华人社区进行沟通。 (在工作公平和家庭娱乐的一天,Facebook,微博和Wechat的使用将得到推广,该公司计划在8月份前在微博上动员10万名追随者和威奇特的10位追随者,Facebook页面也正在重新修改,至少要收到每天有20000人喜欢和评论。

澳洲广告学论文代写:公司规划

Following are long term goals of the company:

 To become leading media group in Sydney with a high presence in the Chinese language segment of the market in Australia within the next two years.
 Use online medium to communicate with audiences of all ages by 2016.
 Respond to demand of audiences and know the audience’s interest in the relevant information through establishing effective feedback.
In order to complete the goal of the organisation, the following objectives have been addressed:
Objectives:
Public Awareness: The Company will organise events to build the firm’s image in Australia. This will be through a job fair for the university students and family fun day centred around the Chinese culture. This is scheduled for November 10 and December 15. In addition, the company will mount social media campaigns to enhance its online following. The job fair and family fun day will help in connecting with the university students who are soon to join the working class and hence create a connection between the company, the students’ fraternity which will in due time escalate to the job market and the corporate world. This will have a twofold impact:
 Influential Visibility: The company will connect with the local fraternity of the Chinese students. Further, the opportunities available for Chinese students in Australia will be identified and highlightedin the events. The company will liaise with other organizations interested in offering opportunities to the Chinese student to send their representatives. To enhance the company’s visibility,the company with offer branded giveaways such as such, t-shirts, keyholders and caps.
 Online following: Chinese and local people interested in Chinese culture and social networkswill be targeted through the provision of daily online content. Different social media platforms will be explored to increase following for the company. The company will work on connecting with the Chinese community in Australia. (In the job fair and family fun day, the use of Facebook,Weibo and Wechat will be promoted. The company intends to mobilize 100000 followers on Weibo and 10000 followers on Wechat before August. The Facebook page is also being revamped to receive at least 20000 likes and comments daily.