代写英文论文：性别的划分

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代写英文论文：性别的划分

从生物学上讲，人的性别是由生理特征决定的。但社会文化视角下的性别归属与传统方式不同(Evans， & Riley, 2014)。在当今的媒体中，女性以一种不同的方式呈现。女性不再以传统的方式出现。当今消费文化中的女性特征是积极、独立、娱乐和脱离常规的消费主义。“性”在媒体中是一种特殊的身份。如今，女性的身份与“性感”和“性感时尚”等词汇联系在一起。传统的性别认同将男子气概与男子气概联系起来，将女子气质与女子气质联系起来，从而将男子与女子区分开来。性别是文化衍生出来的术语，因此性别认同有其文化根源。因此，性别和身份在营销实践中占有重要地位。这些公司现在正在生产面向性别的产品(Evans， & Riley, 2014)。有很多公司都是早期为男性或女性生产产品的。

代写英文论文：性别的划分
但是现在市场上很多受欢迎的品牌都瞄准了异性，这样他们的销量就可以翻倍。但是这样的策略并不总是成功的。按照传统观念，每个性别都有固定的特征，即男性是男性，女性是女性。因此，一些社会学家认为，“非本质主义者认为并不是所有的男性特征和女性特征都与人的身体的生物学特征有关:个人也受到他们的历史和周围社会环境的影响”。,2012)。性别与性别认同作为消费者情绪与认知状态的调节因子已被探讨。根据性别认同的生物学观点，性别认同是在出生时就被验证的。性别角色可以看作是一种进化适应。性别角色的产生源于文化，在文化中，男性和女性被区分为男性化和女性化的特征。

代写英文论文：性别的划分

Biologically, sex of a human is defined by physical features. But gender in socio-cultural perspective ascribe differently than traditional way (Evans, & Riley, 2014). Femininity is presented in a different way in current media. Female is no more shown with traditional approach. The femininity in present day consumer culture is active, independent, entertaining and off course consumerist. ‘Sex’ in media is shown as a special identity. The identity of woman is now associated with phrases like ‘sexy’ and ‘porno-chic’. The traditional gender identity separates man from woman by associating masculinity with man and femininity with woman. Gender is the term that is derived from culture, thus gender identity have its roots in culture. Thus, gender and identity have made a significant place in marketing practice. The companies are now manufacturing products, which are gender oriented (Evans, & Riley, 2014). There are many companies which were earlier manufacturing products either for man or woman.

代写英文论文：性别的划分
But many popular brands in the market are now targeting the opposite sex, so that they can double their sales. But such strategies have not been always successful. According to the traditional belief each gender has fixed characteristics, which means male is masculine and female is feminine. Therefore, some of the sociologists have argued that “non-essentialists argue that not all masculinity and femininity traits are related to the biological features of people’s bodies: individuals are also shaped by their history and surrounding social environments” (Ye, Lilly and Robertson, T. M., 2012).Gender and gender identity have been explored as the moderators of consumer’s emotive and cognitive states. According to the biological perspective about gender identity gender identity is authenticated at the time of birth. The gender roles could be considered as the evolutionary adaptations. The gender roles are derived from the culture, where man and woman are differentiated with the characteristics of masculinity and femininity.

加拿大 代写：公司文化的影响

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加拿大 代写：公司文化的影响

GLOBE、Hofestede和Schien三位模特都表示，各个公司都需要对文化敏感，并有同理心。泛型理论可以为公司带来更多的收益，但由于这种做法会产生内部冲突，无法长期维持下去。文化模型理论将弥补共性理论的不足。公司可以设计一种管理策略，将他们的目标与当地的文化结合起来。这将使全面和具体的管理结构成为可能，这将有利于参与业务的所有利益相关者。韩国是一个正在蓬勃发展的新兴经济体。它有一种不同于西方文化的文化。人们发现，与亚洲同行相比，韩国有自己独特的管理方式。公司可以利用这种分析的研究结果，制定自己的最佳实践方法。这是本研究的重点。许多公司在不同的地理位置经营。在不同的文化中，意识形态和实践存在着明显的差异。

加拿大 代写：公司文化的影响
已经发现，单个公司需要理解并形成一个包含总体文化和单个公司目标的计划。公司有必要设计可行的方法，以确保管理层对当地的文化差异感同身受。随着全球化趋势的日益明显，企业需要在新的地理位置开展业务。人们发现，韩国等新兴国家取得了有利可图的成果。因此，许多企业选择在韩国投资(de Jong, Lalenis, and Mamadouh, 2002)。即使在本研究文献中，将重点放在韩国制造业领域。从根本上说，这项研究可以作为指导或公式，为个别经理设计自己的最佳实践在公司。本研究的目的是为了制定出对韩国管理政策有益的可行的管理政策。管理政策和最佳实践的战略一致性将从本研究中获得。

加拿大 代写：公司文化的影响

GLOBE, Hofestede and Schien models profess the need for the individual companies to be culturally sensitive and empathetic. Generic theories can bring in more revenue to the company but it will fail to sustain in the long run owing to the internal conflict that would arise from this practice. The gaps in the generic theories will be addressed by the culture model theories. Companies can devise a management strategy combining their objective with the culture of the place. This would enable in holistic and specific management structure that would be beneficial for all the stakeholders involved in the operation. South Korea is an emerging economy that is thriving. It has a culture that is different from the western culture. It has been found that South Korea has its own distinctive kind of management practices when compared to its Asian counterparts. Companies can use the research outcome of this analysis and formulate their own best practice approach. This is the primary focal point of this research. Numerous companies are operating in different geographical locations. There is a stark difference in ideology and practice observed in the different cultures.

加拿大 代写：公司文化的影响
It has been found that the individual companies need to understand and form a plan that encompasses general culture and the individual company objectives. There is a need for the companies to devise feasible ways of ensuring that the management is empathetic towards the cultural difference of the place. Companies need to operate in new geographical locations owing to the increasing trend of globalization. Emerging countries such as South Korea has been found to produce lucrative results. Owing to this many corporations choose to invest in South Korea (de Jong, Lalenis, and Mamadouh, 2002). Even though literature in this research that will focus on the manufacturing sector of South Korea. Fundamentally this research can be used as a guide or a formula for individual managers to devise their own best practices in the companies. Aim of this research is to develop feasible management policy that would be beneficial for South Korean management policies. Strategic alignment of management policy and best practices will be essentially derived from this research.

代写assignment：什么是传统销售

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代写assignment：什么是传统销售

事务性销售，也被称为传统销售，更侧重于短期销售，其中营销人员的主要关注点是产品的推广和提高销售。通过大众营销促进销售，事务性销售是一种以产品为导向的方法，将产品的特性作为销售工具(Zoltners, Sinha & Lorimar, 2004)。Gronroos(1994)的结论是，营销人员需要超越使用营销组合来增加公司产品的销售。信任的概念是关系营销的核心，它是通过参与高质量的互动而产生的。在以信任为基础的销售中，主要的重点是与客户建立长期的关系，因此在决策过程中需要消费者的大量参与。相反，以交易为中心的销售侧重于产品的销售，很少强调在决策过程中获得客户的投入。基于信任的销售甚至可以导致客户愿意支付更多(Business Blueprint, 2012)。市场营销领域的突破与Galper(2015)的工作有关，他提出了不同的方法来处理销售过程。

代写assignment：什么是传统销售
传统的直销使销售人员感到不舒服。与可能对卖家没有积极态度的客户交谈的想法可能成为焦虑的来源，因为对拒绝的恐惧接管了卖家(Verbeke & Bagozzi, 2000)。当卖家不具备管理与客户互动的技巧时，会导致负面评价。此外，试图排除非正式的沟通和创造性使得传统的直接销售是一种有缺陷的方法(Galper, n.d.a)。Galper(2015)提供了一些有用的见解，让直销超越了结束销售的行为，变得更有意义。Galper (n.d.b)分享了他的个人经验，以确定信任如何是成功的销售关系的基础。正如Galper (n.d.b)指出的那样，这不是为了在目标市场或买家之间建立信任，双方都需要在互动过程中体验舒适感。作为一个卖家，作者提出的想法可以帮助我克服在直销环境下可能会感到的不适和犹豫。

代写assignment：什么是传统销售

Transactional selling, also termed as traditional selling, is more focused on short term sales, where the primary focus of a marketer is on the promotion of the product and enhancing the sales. Sales are enhanced through mass marketing, and transactional selling is a product-oriented approach, where the features of a product are used as tools to sell (Zoltners, Sinha & Lorimar, 2004). Grönroos (1994) has concluded that marketing officials need to move beyond the use of marketing mix for increasing the sales of the company products. The concept of trust is at the core of relationship marketing, which is created through being engaged in quality interaction. In trust based selling the main focus is on creation of long term relationship with the customer, thus necessitating significant level of consumer involvement during decision making process. Conversely, the transaction focused selling focuses on sale of the product, with little emphasis on gaining input from the customer during the decision making process. Trust based selling can even result in the customers willing to pay more (Business Blueprint, 2012).A breakthrough in the field of marketing is associated with the work of Galper (2015), who has offered different approaches to handling the sales process.

代写assignment：什么是传统销售
Traditional direct selling induces feelings of discomfort among the sales personnel (Galper, n.d.a). The idea of talking to customers who may not show a positive attitude towards the seller can become a source of anxiety, as the fear of rejection takes over the seller (Verbeke & Bagozzi, 2000). When a seller is not equipped with the technique to manage his interaction with the customers, it results in negative evaluation. Furthermore, trying to exclude informal communication and creativity makes the traditional direct sales a flawed approach (Galper, n.d.a).Galper (2015) has provided some useful insight into the way direct selling can be made more meaningful, moving beyond the act of closing sales. Galper (n.d.b) has shared his personal experience to identify how trust is the foundation of successful sales relationship. It is not about creating trust among the target market, or buyers, as Galper (n.d.b) has pointed out that both parties need to experience comfortduring the interaction. As a seller, the ideas presented by the author can help in overcoming the discomfort and hesitation I am likely to feel in the context of direct sales.